Rainbow Winters joins forces with Sensing Tex and InnovationFab to launch high-tech fashion showpieces at The ‘Fashionware’ LIVE RUNWAY SHOW and EXHIBITION 2014 INTERNATIONAL CES
Over four days, those who shape the future gather in Las Vegas.
Barcelona, Spain, December 30, 2013
2013 has been a turbo-fast year for wearable technology and the revolution is set to sweep the technology, fashion and entertainment industries right into 2014.
On the ‘FashionWare’ catwalk fashion and technology collide creating a high-octane affair of techno-glam garments. Powered by tech partner Sensing Tex and facilitated by InnovationFab the latest showpieces of Rainbow Winters are nothing short of the ‘wow factor’.
The ‘Morphing Planet’ showpiece transforms in colour as the wearer dances. Inspired by the racing rollercoaster colours of the midnight sky the illuminated fibre-optic woven fabric ‘LuminousTex’ is uniquely integrated with sensors: ‘Pressure Sensor Tex’ and ‘accelerometers’ making the dress energetic, responsive and interactive.
The ‘Rainbow Riot’ showpiece is crafted from ‘LuminousTex’ and an embedded pressure sensor ‘Pressure Sensor Tex’, so the wearer has the power to change the colour of the dress depending on their mood or surrounding. In a riot of rainbows, sculptured geometric hexagons turn the wearer into a walking work of art.
The ‘Fashionware’ live runway show will take place on 9 January 2014 at 6:30 p.m. at the Las Vegas Convention and World Trade Center (LVCC). Innovations in Fashion Tech will be showcased daily for all CES attendees to experience in the FashionWare TechZone in The Venetian, Level 2, Venetian Ballroom 7-10 January.
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About Rainbow Winters
Rainbow Winters gives the 'wow' factor to the entertainment, fashion and advertising industries with interactive wearable design. Creating a touch-sense-sound multisensory experience. Fusing the cutting edge of science with the high-art of fashion to create visually stunning pieces especially made for music videos, rock-concerts, award-ceremonies, advertisements, magazine editorial and red-carpet events.
Based in London, UK Amy Konstanze Mercedes Rainbow Winters is a new media artist and fashion designer whose work lies at the intersection of fashion, visual arts, music, film, dance and theatre. Projects developed in fashion include textiles which change colour and pattern in response to sound, sunlight, water and stretch.
Work has been featured in in WIRED, MIT, WWB, Vertu Magazine, Trend Hunter, Vice Style, Stylist, PC World and Marie Claire. TV credits include ‘Breakfast 10 Australia’, ‘Dara O’Briain Science Club’ BBC2 UK, ‘Fox News’ USA and the ‘Stolichnaya Vodka’ advert campaign by award winning Lady Gaga music-video director Jonas Akerlund.
Contact: Amy Winters amy@rainbowwinters.com
http://www.rainbowwinters.com
About Sensing Tex
Sensing Tex a technology company based in Barcelona, Spain specializes in the development and marketing of smart textiles in sectors such as interior design, security, health, sportswear, automotive and fashion.
The company was founded by a diverse team of professionals with backgrounds in technology, industry, management and marketing of new technologies. Sensing Tex offers innovative solutions in the form of development services for client products as well as a line of finished products which combine textile with the latest electronics.
Contact: Miguel Ridao. miquel.ridao@sensingtex.com
http://www.sensingtex.com
About InnovationFab
InnovationFab facilitates brand owners in realizing new product innovations. In doing so, it offers pragmatic tools to match available technological solutions to envisioned product aesthetics and functionalities. The company’s independent position allows for building relevant bridges at the crossroads of electronics, photonics and information technology and broader stakeholders to realize new product concepts.
Contact: Dr. Ir. Alireza Parandian, alireza.parandian@innovationfab.com
http://www.innovationfab.com
About CES
The International CES is the world’s gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace.
Follow CES online at http://www.CESweb.org and through social media: http://CESweb.org/social
Follow FashionWare http://fashionwareshow.livingindigitaltimes.com
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For further information and high-res images please contact Amy Winters amy@rainbowwinters.com
The FashionWare Runway Show, produced by Living in Digital Times, is an invitation-only event. To attend, please RSVP to Jessica Reda: Jessica@LKPublicRelations.com
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